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Accelerating Strategic Account Revenue with Intent Data

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Beyond planning and execution, strategic account teams are becoming more adaptive to their accounts and markets.

They’re taking advantage of new data sources, already widely adopted by both marketing and high-volume prospecting teams, to drive increased revenue opportunity and gain an advantage over competitors.

This on-demand webinar, features Nancy Nardin, Leading Sales Technology Expert and John Steinert, CMO TechTarget. Watch as they discuss how forward-thinking sales teams use high-quality intent data to deliver significant revenue growth in key accounts.

Innovative sales leaders will want to tune in to learn:

  • The value prop of intent data for strategic sales
  • How to use this data to penetrate, grow and expand within key accounts
  • Key actions and tactics necessary to leverage rich behavioral data within your sales activities


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Nancy Nardin

Leading Sales Technology Expert

John Steinert


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