Talkdesk, a global customer experience leader for customer-obsessed companies, has established an intent-driven approach to enhance outcomes across their Sales and Marketing organizations by leveraging TechTarget’s Priority Engine™. Hear how Talkdesk coordinated Marketing and Sales workflows, enabled user adoption and enabled sellers to drive $1M in pipeline.
You’ll learn:
- How to coordinate Sales and Marketing efforts when using real purchase intent data.
- Best practices for leveraging intent in Priority Engine and Salesforce.
- How to ensure operational readiness to best enable sellers.
- Effective tactics to gain consistent seller adoption and regular usage.
- What metrics to track when measuring success.
