Download Now TechTarget logo

Transform Your Demand Process with Demand Unit Waterfall™

Download Now

Shifting from a lead-centric approach to one that focuses on buying groups and demand units is a transformational change to the demand process. It will help you align marketing and sales functions to better identify, engage, qualify, and win opportunities.
  • See how marketers deliver early-stage opportunities to sales with multiple engaged and qualified buying group members attached.
  • Find out how to overcome perceived transition challenges and learn a pragmatic approach to demand unit implementation.
  • Discover how the five stages in the transformational process progress demand from marketing to teleservices.

Download today to learn this critical first step in implementing Demand Unit Waterfall™ to set the foundation for sales and marketing alignment and increase conversion rates.

Generate Lorem Ipsum placeholder text for use in your graphic, print and web layouts, and discover plugins for your favorite writing, design and blogging tools.

Presenter1 Name

Presenter1 Title
Presenter1 Company

Presenter2 Name

Presenter2 Title
Presenter2 Company

Presenter3 Name

Presenter3 Title
Presenter3 Company